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Solving Problems with the End User in Mind


UXD / UXA / Marketing


Proven strategist, planner, partner of stakeholders as well as hands-on designer.

User Research


Several instruments of evaluation were developed to perform usability tests on BBC's Spanish Languages site.

Development


Putting to action the fundamentals of web development using HTML, CSS and Javascript.

Graphic Design


Brand development, informational graphics, illustrations, marketing communications and more.


Creativity Doesn't Always Occur Between 9-5p

My nights are spent freelancing for sole proprietors, startups, various-sized corporations and law firms. Collaboration is key, teaming up with like-minded folks including fine artists, publicists, copywriters, photographers and developers, leads to cohesive projects. Here's how:

Idea person: There are two types of ideas, ones that are spot on and others that are in the ballpark. Together, they result in powerful vision that is representative of you.

Holistic point of view: Designers are often brought into a project late in the process. I'm an advocate for sitting at the table from the start for overall context and understanding.

Innovator: It's not enough to have an idea because constraints exist in every project. I know how to plan and execute under various circumstances. 

Curious: I ask a lot questions! Blame it on my background in journalism. For starters, I want to know who you are, what are your goals and who is your intended audience.



A Brand You Can Trust

Corporations may spend many years and resources to build a brand and a reputation that consumers will associate their identity with quality goods and services. As a creative consultant, I am fortunate enough and have been entrusted to protect and advance some of the brands shown below. 


Profile

UX Design / Architecture           User Research           Development           Graphic Design           About Me           Contact Me

Contact

Cell:   773-340-3989
E-mail: gentry@leftbraingraphics.com